Viansa Wine Labels
A new look for the 4th generation
A subproject of Viansa’s rebrand, I led a complete redesign of the Viansa wine portfolio, from nomenclature to label design.
Featuring custom artwork from the renowned Giulio Giannini e Figlio studio in Florence, each varietal in the Viansa portfolio is adorned with a colorful backdrop meticulously crafted to evoke the specific character and history of each wine.
The result is a vibrant and collectible portfolio that pays homage to the founding family’s deep Tuscan roots and spirit of playful rebellion.
